Tag Archives: quantcast

Traffic measurements vendors differ widely in results

In an article from Hitwise today, Hitwise used their data to determine that Craigslist had made it to the top of the weekly search results list beating 3 year champ, MySpace.
However, Techcrunch has a very different view based on a look at Google Trends. They rank Craigslist third with Facebook having a huge lead over MySpace. With different sites using different tracking methods, it’s no wonder we’re seeing such varied results. Keep your eyes open.

How to get more info on who is visiting your site

In addition to any on-site web analytics tracking that you might do using Google Analytics, Coremetrics, Omniture, or other solutions, there are a number of vendors who use other methods to provide information about who is visiting your website.

Recently Robert Scoble at Fastcompany TV sat down with the CEO of yet one more vendor, Quantcast. Check out their interviews here: Quantcast Part 1, Quantcast Part 2